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Brand resources, tools and guidelines

Creating and maintaining a strong brand image is critical to our continued success and growth. The guidelines and tools on this website ensure all aspects of our brand are clear, and help to articulate, express and evaluate the brand in every aspect of our daily work. Our easy-to-use brand guidelines introduce the necessary protocols required to effectively leverage our brand identities and it’s important that these standards are respected and adhered to.

If you have any questions regarding these guidelines, contact us.

 

Accessibility

Accessibility guidelines for print and digital materials

Events

Planning guidelines, materials and events galleries, resources, service providers and events calendar

Colours, design graphics and fonts

Official university colours, fonts and design graphics (brand arrow, patterns and other graphic elements)

Logos and identities

Primary logo, shield symbol, signature identities, Coat of Arms and Spirit Brand guidelines and download links

Marketing materials

Brochures, postcards, posters, print services, promotional swag and stationery eStore

Photos and videos

Brandfolder media database, guidelines and release forms

Social media

Social media guidelines and best practices

Templates

Agenda, certificate, digital signage, letterhead, memo and PowerPoint templates

Web

Email signature, events calendar, evites and e-newsletters, and websites

Writing resources

Editorial Style Guide and general writing tips

Some of our selected brand guidelines are also available to download in PDF format below. Note that the content above on the Brand Central website will always be the most up-to-date version.