Storytelling Toolkit

It’s important to remember that any university’s brand is so much more than a logo and set of colours. A consistent brand creates a vital platform for building our reputation. With a strong brand, we all win.

Now more than ever, Ontario Tech University's efforts to increase enrolment, build industry and research partnerships, and attract philanthropic contributions depend on the clear and consistent representation of the university’s identity and strategic priorities in all of our interactions with external audiences.

Every little bit helps to secure the university’s future and maximize the impact of our story.

Our Storytelling Toolkit provides guidelines, tools and resources to help you accurately represent Ontario Tech and strengthen the university’s reputation through through your daily activities and conversations.