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Websites and hyperlinks

When referencing websites, the www. prefix is not used in marketing material.

For example: (not

Don’t use the word link in your links

Screen readers tell the user when they encounter a link, so you don’t need to use the words link or links to or goes to in your link text.

For example: Visit our university policies page to learn more.

How to embed a hyperlink:

Note: These instructions do not apply to the university’s Content Management System (CMS). Refer to the CMS Documentation for instructions on how to embed a hyperlink on a CMS page.


  1. Select the text and right click the mouse.
  2. Select the hyperlink function.
  3. Add link to the address field.
  4. Select OK.


  1. Navigate to the page you want to link to and copy the URL in the address bar.
  2. Right-click selected text and choose Hyperlink from the pop-up menu (or Command-K).
  3. Paste the URL in the Link To field of the Insert Hyperlink dialog.
  4. Select Screen Tip to display a dialog when someone hovers a mouse pointer over the hyperlink (optional).
  5. Select OK in the Insert Hyperlink dialog.