8.5" x 11" Poster guidelines

Where there's no bleed available, such as on a letter-sized poster printed in-office, the Colour Bars shouldn’t be used.

The distinctive margin is scaled down to 0.75" for letter size or smaller pieces.

• Limit text to small, digestible chunks of information—daunting amounts of type are less likely to be read.
• Don’t use drop shadows, gradients or other effects on text or design elements.
• Restrain information hierarchy to three to four levels to maintain clean typography and orderly layouts.
• Don’t reduce the width of the margins below 0.75".
• Don’t use Colour Bars where full bleed isn’t possible.

This template makes use of the big-number callout style to demonstrate a large number of facts.

• Don’t use drop shadows, gradients or other effects on text or design elements.
• Restrain information hierarchy to three to four levels to maintain clean typography and orderly layouts.
• Don’t reduce the width of the margins below 0.75”.
• Don’t use Colour Bars where full bleed isn’t possible.