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Writing

Our university community continually creates and contributes to ongoing initiatives, events and announcements that provide content to help us tell our story in a meaningful way.

Just as our visual identity affects our brand, so does our messaging and the way we deliver our stories to the world as we work to inspire and engage our audiences.

We’ve developed several writing resources to ensure our written communication remains consistent with our brand standards, including the development of an editorial style guide and several writing tips.

Editorial Style Guide

Editorial Style Guide

Reference tool when writing for print or online
General writing tips

General writing tips

How to develop consistent, clear and accurate communication
Key messages

Key messages

Tell our story in the tone and the voice that aligns with our brand
Writing for the Web Guide

Writing for the Web Guide

Writing guidelines for online communication