Logos

Ontario Tech spirit logos and wordmarks can be used to establish recognition of our university. They protect and improve the university’s athletics brand equity, and it’s important to apply them in a consistent manner across all platforms.

Primary Paw Logo

• Digital (RGB) - JPG
• Digital (RGB) - PNG
• Print (CMYK) - JPG
• View all colour variations (see colour guidelines below)

Primary Dog Logo

• Digital (RGB) - JPG
• Digital (RGB) - PNG
• Print (CMYK) - JPG
• View all colour variations (see colour guidelines below)

Our primary logos are the preferred format and should be used wherever possible. As a general rule, and whenever possible, the logo should always be used in its full-colour version. Reverse, white and black versions should only be used in specific cases. Ensure the logo is always reproduced with approved artwork files and the correct format is used for the appropriate medium. All logo files are available in CMYK, PMS and RGB.

Note: Contact brand@ontariotechu.ca for permission before using the Ontario Tech name and/or logo in your project.

To ensure our brand is represented effectively, our logos and wordmarks must be used correctly. This page shows the correct amount of clear space required.

Note: Avoid using the logo smaller than the minimum noted below.

Incorrect usage

Here are examples of how our Spirit Brand Logos shouldn’t be used. The same rules apply to all variations.